The opportunity:

Box2Box is a weekly digital radio program that covers the whole of football from one end of the pitch to the other – as the name implies.

As a podcast that can be streamed via various platforms – it features guest experts including John Kosmina, Ned Zelic and Craig Foster, along with some of the most authoritative journalists in the country including The Age’s Michael Lynch and Simon Hill from 10 Paramount.

As a unique partnership between Gilbert Media and Australia’s Football Fan Network, the Green & Gold Army, Box2Box allows all fans to stay up to date with every major talking point through analysis and conversation.


The project:

With the news cycle constantly changing every day, Box2Box needs to remain on the front foot with all the key updates in football.

We’ve assisted Box2Box with promoting feature stories based on their podcast through our weekly EDM that ensures readers won’t miss out on those all-important insights.

Looking at on-field and off-field matters, we ensure that nothing gets missed and help to keep everyone in the loop regarding key developments.


Promotion of the weekly Box2Box podcast

  • Strategy

    Email Marketing, Digital Design, Web Development & Brand Identity

  • Client

    Michael Edgley & Robert Gilbert - Hosts

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